Creativity
Gef’s 30 Under 30 2024 Winners: Q&A with Catharine Devine
Ten categories. Thirty young visionaries making their mark on the Isle of Man. Introducing the 2024 #Gef30Under30 winners: the next generation of our island’s leaders.
The Isle of Man Arts Council Creativity category winners are some of our island’s most artistic young minds — expressing themselves and inspiring their creative communities, no matter which medium they choose.
What is your name and age?
Catharine Devine, age 28.
Job title or role in the community?
Photographer and Retoucher.
How did you start your career or role in the community?
My journey into photography began during my A-levels at Ramsey Grammar School, where I first discovered my passion for capturing moments through the lens. This newfound love for photography led me to pursue it further at university, where I honed my skills and deepened my understanding of the art and science behind it.
During my university years, I immersed myself in various photography projects, experimenting with different styles and techniques. I also participated in photography clubs and local exhibitions, which allowed me to connect with other photographers and gain valuable insights and feedback on my work.
After graduating, I decided to turn my passion into a profession by building my own photography business. This endeavor has been incredibly rewarding, as it has not only allowed me to express my creativity but also to contribute to my community. Through my business, I have had the opportunity to work with a diverse range of clients, capturing their special moments and telling their unique stories through my photographs.
Additionally, I have been actively involved in community events, collaborating with local artists to promote the arts. This engagement has not only helped me grow as a photographer but has also enriched my connection with the community.
Winning this award for creativity is a significant milestone in my career, and I am grateful for the recognition. It motivates me to continue pushing the boundaries of my creativity and to inspire others in the community through my work.
In one sentence, summarise your journey so far as a young and successful person under 30.
My journey so far has been a dynamic blend of relentless pursuit of my passions, seizing opportunities, and learning from both successes and challenges, all while staying committed to personal growth and making a positive impact.
Tell us about your business/industry, is there something interesting about it that most people wouldn’t expect?
As a photographer, my industry is all about capturing moments and transforming them into lasting memories. While many might think photography is simply about taking pictures, there’s so much more beneath the surface. It’s a blend of artistry, technical skill, and storytelling that requires a deep understanding of light, composition, and timing.
One of the most fascinating aspects of being a photographer is the unexpected opportunities it presents. For instance, my career has taken me to places I never imagined visiting. I’ve had the chance to do photoshoots in grand mansions, capturing the elegance and history of these magnificent homes. Each shoot tells a unique story and offers a glimpse into a world that many don’t get to see.
Additionally, this summer I will be flying to France to capture a French-English wedding. This experience won’t be all about photographing a beautiful event but also about immersing myself in a different culture, meeting new people, and seeing the world from a fresh perspective. Traveling for work has allowed me to combine my passion for photography with my love for adventure and exploration.
These experiences highlight the diverse and dynamic nature of photography. It’s an industry that constantly pushes you to grow, adapt, and see beauty in the unexpected. Whether it’s the thrill of a high-stakes shoot or the quiet satisfaction of capturing a perfect moment, photography offers endless opportunities for discovery and creativity.
Have you experienced any hurdles in your career or community efforts and if so, how did you overcome them?
Often, I struggle to believe in my work. To overcome challenges related to self-doubt, I need to put aside my emotions and apply logic. There have been numerous times when I was on the verge of giving up, thinking my work wasn’t good enough or sustainable as a business. However, after listening to various podcasts and observing other artists starting and growing their ventures, I always manage to lift myself up and shift my mindset to a more positive one. This helps me realise that there are endless ideas and opportunities I can create. I believe all creative people need breaks to get re-inspired. We are constantly evolving and learning with technology, so it’s important to go with the flow and be less resistant to change.
Tell us about why you think you won in the Creativity category?
I’m honoured to have won the creativity category. Overall, I believe it was the combination of original ideas, unique execution, effective presentation, creative problem-solving, and my passion for the projects I have shared on my social media that led to this recognition. I’m incredibly grateful for the acknowledgment and excited to continue exploring new creative horizons.
Who are your role models, either on-island or off, in your sector or outside of it?
My role models span both local and broader influences, profoundly shaping my journey in the creative arts. My mum, who not only excels in calligraphy and drawing but also instilled in me a deep appreciation for craftsmanship and artistic expression. From her, I’ve inherited not just skills but also a passion for creating meaningful art that resonates.
Equally impactful was my godmother, Lindsay, whose immense talent and love for art pieces left an enduring impression on me. Though she’s no longer with us, her artistic legacy continues to inspire. Lindsay’s appreciation for other artists and her nurturing spirit towards creativity were qualities that deeply influenced me and continue to fuel my own artistic pursuits.
The bond and friendship between my mum and Lindsay were particularly influential. Witnessing their mutual support and encouragement of fellow artists reinforced my belief in the power of community and collaboration within the arts. Their influence remains a guiding force in my artistic journey, shaping how I approach my craft and engage with the creative world around me. I will cherish and strive to honour that attitude as I continue to grow and evolve as an artist.
What’s the best piece of advice you’ve ever received?
The best piece of advice I’ve ever received comes from my dad, who always emphasised the importance of balance and reciprocity in life. He would say, “You have one hand to help yourself and another to help others. Always remember, when someone helps you, you give back.” This simple yet profound advice has shaped my perspective on life and relationships.
It taught me the significance of self-reliance while also highlighting the importance of community and mutual support. In every success or challenge, I’ve learned to acknowledge the contributions of others and to ensure that I am also extending a helping hand whenever I can. It’s a reminder that life is a cycle of giving and receiving, and our actions should contribute positively to this cycle.
This advice has guided me to not only strive for personal growth but also to be mindful of the impact I have on others. Whether it’s through small acts of kindness or significant gestures of support, the principle of helping and giving back remains a cornerstone of my values and actions.
What do you wish you knew when you were getting started in your career?
When reflecting on what I wish I knew when starting my career, there’s so much that comes to mind. One significant area is how crucial understanding business strategy is, even for someone like me who’s deeply immersed in creativity. I wish I had taken my business education more seriously in school. Developing a solid grasp of business principles would have given me earlier confidence in navigating that aspect of my career.
Another valuable lesson I’ve learned pertains to social media engagement. Initially, I used to worry a lot about the level of engagement my work received. Over time, though, I’ve come to realise that engagement metrics like likes don’t always reflect the true impact of my art. I’ve received heartfelt messages from people who appreciate my work, even if they haven’t officially “liked” it. This taught me that my audience is diverse and includes individuals who may quietly admire without actively engaging. It’s a reminder that art’s appeal is subjective, and diversity in tastes makes it all the more fascinating and collective.
Overall, these insights have shaped my perspective and approach to my career, emphasising the importance of both business acumen and appreciating the broader impact of my creative endeavours.
What are your plans for the future?
I’m fully committed to advancing my photography career. I’m eager to continuously learn and evolve as an artist. There are so many opportunities I’m enthusiastic about exploring—yes to new experiences that deepen my storytelling through visual art. From organising another exhibition to collaborating on large-scale fashion projects with other creatives, and venturing into events like weddings and races abroad, each opportunity holds immense potential. And of course, nature and adventure shoots beckon me with their dynamic landscapes and the sheer joy of capturing their beauty—it’s all part of my passion and journey as a photographer.
What changes do you hope to see in your sector or community in the coming years?
In the coming years, I hope to see several positive changes in my sector and community. Firstly, I’d love to witness a greater appreciation for the arts, including photography, with more support for emerging artists and diverse voices. I hope for increased opportunities for collaboration across different creative disciplines, fostering innovation and pushing boundaries in visual storytelling.
I aspire to see advancements in technology and techniques that make photography more accessible and sustainable. This includes developments in eco-friendly practices and tools that minimise environmental impact while enhancing creative possibilities.
On a broader scale, I envision a community that values cultural diversity and inclusivity, where everyone’s stories and perspectives can be celebrated through visual arts. This would create a richer tapestry of experiences and narratives, contributing to a more connected and empathetic society.
Ultimately, I aim to contribute positively to these changes through my work, inspiring others and being part of a movement that elevates the art of photography while making a meaningful impact in our community and beyond.
What, for you, are the benefits of staying on or moving back to the island for young people under 30?
For young people under 30, the Isle of Man offers unique advantages that can be particularly compelling. Having spent time in Manchester to challenge myself and explore new horizons, I’ve found that the Isle of Man provides a distinct blend of opportunities that are hard to come by elsewhere.
Firstly, the competitive edge on the island can work in your favour. Unlike larger cities where competition can be overwhelming, the Isle of Man allows you to stand out more quickly. This means your skills and contributions can be recognised sooner, potentially leading to faster career progression and greater visibility in your field.
Returning to the island periodically for work opportunities, I believe helps to keep connections alive and expand a professional network. The close-knit community fosters a supportive environment where relationships matter, making it easier to collaborate and find mentorship.
The quality of life on the Isle of Man is another major draw. From stunning natural landscapes to a strong sense of community, it offers a lifestyle that balances work and leisure exceptionally well. This can be particularly appealing for young professionals looking to build a career without sacrificing personal fulfilment.
While spreading my wings in places like Manchester, it has broadened my experience and skills, keeping ties with the Isle of Man ensures benefits from its unique professional and lifestyle advantages. It’s a strategic approach that leverages the best of both worlds, fostering personal growth while tapping into a supportive, opportunity-rich environment back on the island.
What does being a Gef’s 30 Under 30 winner mean to you?
Firstly, it acknowledges the hard work and creativity I’ve poured into my craft. It’s a testament to the countless hours spent honing my skills, exploring new techniques, and striving for artistic excellence.
Secondly, being one of Gef’s 30 Under 30 winners opens doors to new opportunities and connections within the photography community and beyond. It’s a platform that amplifies my voice and allows me to share my vision and stories with a broader audience.
This recognition inspires me to continue pushing boundaries and evolving as an artist. It fuels my motivation to take on more ambitious projects, collaborate with fellow creatives, and contribute meaningfully to the art and culture landscape.
Being part of Gef’s 30 Under 30 means joining a prestigious group of young achievers who are making significant impacts in their respective fields. It’s a humbling experience to be among such talented individuals and a responsibility to continue striving for excellence and contributing positively to society.
Gef 30 Under 30 winner is not just an award; it’s a recognition of my journey so far and a catalyst for even greater achievements and contributions in the future.
Lastly, a big shoutout to Gef – you guys have truly smashed it with this event, showcasing brilliance all around. Big fat thank you!
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